MLM Sales Training: How To Get Prospects Excited

How to Get Prospects CRAZY-Excited

About Your Opportunity…


So you’ve got a fantastic product/service/opportunity and you want EVERYONE else to think it’s fantastic, too.

But how often have you tried sharing your new-enthusiasm with your prospects only to find they just aren’t seeing things the way you did?


Especially with the economy going the way it is, who wouldn’t leap at a chance to work for themselves, right?

Well, the reality is there is a small flaw in your thinking that is actually keeping your prospect from getting as “fired-up” crazy as you are about your offer, Here’s what you have to understand…

The reality of the situation is that people aren’t, generally speaking, going to get excited for YOUR reasons.

The secret to getting prospects excited about what you’re doing is the radio station: WII.FM – What’s In It For Me?

You need to know your prospect and what it is they wish to accomplish.  See a need, fill a need.

Frame your offer

Frame your offer so as to fill your prospects needs, wishes, or desires.  They’re looking to fill their own needs, so position yourself as the vehicle to get them to where they aspire to be.  Are you talking to your prospect, or are you actually engaging them in conversation?

Check out this video:


Ask questions.  Get to know who and where your prospect is, where they want to be, and position yourself as a vehicle to bridge the gap!  Make sure that your offer is answering something for them.

Have you been positioning your offer to benefit your prospect?  Or have you been too self centered in your marketing approach?

Leave your questions and comments below!

Your Copy of the MLM Business Blueprint

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13 Responses to MLM Sales Training: How To Get Prospects Excited

  1. Tom Bradley May 1, 2012 at 11:42 am #

    Thanks Greg!

    Your comments at NE3 were my #1 take away: you gotta SELL!


  2. Tim Doty April 10, 2012 at 5:53 am #

    Hey Greg,
    As always you are spot on, we all get wrapped up in our own world and tend to see things through our own eyes. Good advice to step back and see things through our prospects eyes and mind! Thanks for the tidbit of info. to wake us up this morning!!

  3. Rosemarie March 22, 2012 at 6:23 pm #

    Thanks. I think I\’ve been doing more celf centered marketing, will work on focusing on their needs.

  4. David March 22, 2012 at 4:14 pm #

    That’s an awesome list of FB ad testing practices. I’ll be using that process.


  5. Gregory smith March 22, 2012 at 1:59 pm #

    Thank for the info I\’ve been saying this th a business partner all along
    Telling him it not about us it bout the customer or prospect . Take your eyes off yourself . Find out what they want. What\’s their hot spot or challenge. Then fill it if you can. That\’s sells. All of it is sells.

  6. Randy March 19, 2012 at 8:05 pm #

    Hey Greg,
    Great advice! I’ve heard before but probably the hardest thing for me is to understand what my market wants. If I’m selling MLM or Internet marketing classes is it to put an ad picture of a couple sipping drinks around a amazing pool at at a beautiful house and go to the add spill without mentioning the picture?

    • Greg Gomez III March 22, 2012 at 11:35 am #


      The ONLY answer that matters, when it comes to identifying what you’re market will respond to, is to repeat after me…


      Best Testing Practices for FB ads…

      1. Get an ad approved with any image they’ll let you (be sure to read FB ad Guidelines )

      2. Once you have an ad approved, start getting multiple ads approved (all the same body copy that was approved) but with different images…

      Images account for over 70% of your ads “click through rate” or how well it gets your viewers to click your ad.

      3. Once you find certain types of images that get good CTR (Click Through Rates) Then start to get ads approved with different Headlines (this accounts for about 10 to 15% of CTR).

      4. Once you’ve determined the type of ad image and headline that pull best together, I then recommend adjusting the body to improve for the final 5% to 10% of what you can do for click through (many times I don’t even bother here just because it makes more sense to continue looking for more/better ad images that pull.)

      Hope this helps Randy…


  7. Steve March 19, 2012 at 3:03 pm #

    Great insight. This is one even a Behavior Theorist like myself can precisely get and agree with completely. It is a good point to keep in mind. You must pay attention to what position your taking in use of language as you represent what is the value of the opportunity.

    • Greg Gomez III March 22, 2012 at 11:38 am #

      A Behavior Theorist? Does that mean you and your educated colleagues sit around and make bets as to how people will react to American Idol ? 😛

      Well, there you go gang…

      100% of the Behavior Theorists agree…

      I’m smart :O)


      P.S. Thanks for the insight and credibility add Steve, Love to hear more of your thoughts on the matter.

  8. Adrian Quintero March 19, 2012 at 2:54 pm #

    Thanks Greg for an amazing 10 min explanation of what I\’ve been doing wrong. My innitial pitch has been off and I was never getting anyone excited about the amazing opportunity that I was taking advantage of. I will go back and use your method with those same potential prospects, and bridge the gap. Thanks again.

    • Greg Gomez III March 22, 2012 at 11:47 am #

      Hey Adrian,

      Glad to hear the “light switch” has been thrown…

      Keep us posted to your results…


  9. Tommy G March 19, 2012 at 2:28 pm #

    I been pitching from my need the whole time!!!

    I need to make money,I need to get this down,I need people that want what I want!!!

    Ya so Its been all about me…

    suck to come out and say it and its a hard habit to break when coming from a different back ground of work!

    I am learning and working on it!

    Thanks again Greg

    PS one step at a time Ill get there,just need not to rush because that when i fall back into thinking just about me

    • Greg Gomez III March 22, 2012 at 11:39 am #

      The Only way to guarantee you reach your desired destination, is to continue to put one foot in front of the other.

      Go Get Em Tommy

      Fortune Cookie GIII

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